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THE WORLD'S BEST WORK IN Strategic thinking
Virgin Atlantic - 'Flying in the Face of Ordinary'
Best Buy - 'Gifts That Do'
How will Asia Lead
Blue Ocean Strategy and the World
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The World's best work in brand building & Business model
Somersby Cider – 'The Somersby Store'
Pepsi – 'Mirrors'
Toyota – 'Only the Name Remains
Heineken – 'The Final'
The World's Best Work in Marketing
Carl's Jr. - 'Mrs. Robinson'
Muenchens Furniture - 'We'll Take It All'
Panera – 'Live Consciously. Eat Deliciously'
Diet Coke – 'Photo Booth Break'
The World's Best Work in Advertising
Infiniti – 'Unravel'
Volkswagen – 'Think Blue
Audi – 'The Challenge'
H&M – 'David Beckham Bodywear'
THE WORLD'S BEST WORK IN DIGITAL MARKETING
Philips Sonicare – 'Odyssey of the Manual Toothbrusher'
Samsung Galaxy – 'Grad Party'
Samsung – 'Everyone's Olympic Games'
Samsung – 'Ode to Joy'
THE WORLD'S BEST WORK IN SOCIAL MARKETING
Ontario Ministry of Health - 'Social Farter'
Anti-Defamation League
Geico - 'Piggy Pulled Over
PETA - 'Joaquin Phoenix Is Drowning'